EveryMatrix Expands into the Peruvian Market
EveryMatrix, a leading iGaming technology provider, has received regulatory accreditation from the Ministry of Foreign Trade & Tourism (Mincetur) in Peru. This accreditation allows EveryMatrix to launch its services in the Peruvian market and gain early market share among customers. The company is known for delivering compliant solutions in regulated and emerging markets, and this accreditation further expands its reach in the rapidly growing Latin America market.
With the new regulatory approval, EveryMatrix plans to launch several new customers in Peru in the coming months. The company already operates in multiple Latin American markets and is dedicated to accelerating its regulated growth in the region. Later this year, EveryMatrix will open a dedicated office in Latin America to better serve its customers.
EveryMatrix offers a wide range of technology products to its customers in the LatAm region. This includes online casino and sportsbook platforms, player account management, sports and esports odds/data feeds, and more. The company also provides affiliate management and optimization software, gamification features, localized content, and safer gambling tools.
According to Mincetur, approximately Sol3.8 billion (€1bn) in bets were placed in Peru in 2022, and online gaming and sports betting are estimated to generate Sol162m (€40.6m) in revenue for the state annually.
Bobby Longhurst, Group Chief Commercial Officer at EveryMatrix, expressed his excitement about the accreditation and the company’s expansion in Latin America. He emphasized the opportunities in the Peruvian and wider LatAm market and stated that EveryMatrix aims to be at the forefront of the region’s growth.
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