Superbet partners with GamePLAI to launch data-driven sports product

By Saloni Sehmi 66 Views

Superbet Partners with GamePLAI for Quant-Driven Sports Product

GamePLAI, a supplier of trading products for sportsbooks, has announced its partnership with Superbet, a dominant operator in multiple European markets. This collaboration focuses on player-performance markets in basketball and soccer, catering to the growing demand for these sports across Europe.

GamePLAI will provide Superbet with its premier player-props markets for basketball and soccer, both pre-game and in-play. Additionally, GamePLAI will launch an extensive player-props offering, including a Player Micros product for soccer ahead of the Copa America and Euro 2024.

This partnership highlights GamePLAI’s expertise in modelling and forecasting for the most popular sports. Graham Savage, Co-Founder of GamePLAI, expressed their commitment to innovation and creating personalized betting experiences for customers.

Superbet’s Head of Risk, Strategic Partnerships and In-Play Trading, Ivan Gojic, emphasized the importance of customer-centric solutions and the unique entertainment experience they aim to provide. He recognized the significance of player props betting and praised GamePLAI for their automated pricing capabilities.

This collaboration between Superbet and GamePLAI sets them apart in the competitive sportsbook industry, offering compelling new narratives and diverse betting opportunities.

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