Svenska Spel Enhances Management Team

By Saloni Sehmi
Svenska Spel Enhances Management Team

Svenska Spel Announces Changes to Group Management

Svenska Spel, the renowned gaming company, has revealed updates to its group management team. Mikael Franzén, the current IT director, will now lead the new group function called Gaming Responsibility & Data-Driven Transformation. On the other hand, Lovisa Ekman, who previously served as the Head of Corporate IT at Svenska Spel, will take over as the new Head of IT. Both will assume their new roles on April 1.

In recent months, Svenska Spel has been focused on future-proofing the company through assessments of its organization, working practices, and expenses to foster growth. As of April 1, a new organizational structure will be implemented, including the introduction of a new group function.

These modifications also involve changes to the group management team, aimed at bolstering Svenska Spel’s leading position in promoting responsible gambling, enhancing data-driven decision-making capabilities across the organization, and continuing investments in information technology and technology.

Mikael Franzén, who has served as IT director at Svenska Spel since 2019, will assume the position of Head of Gaming Responsibility & Data-Driven Transformation. Meanwhile, Lovisa Ekman, who has been with Svenska Spel since 2018 and most recently served as Head of Corporate IT, will become the new Head of IT.

“I am delighted to welcome Mikael Franzén and Lovisa Ekman to their new roles. They will oversee crucial areas in our efforts to ensure that Svenska Spel remains a strong and competitive company moving forward. Mikael and Lovisa are highly experienced leaders who are respected by both employees and the group management team,” stated Erik Strand, the President and CEO of Svenska Spel.

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Svenska Spel has appointed Mikael Franzén as the Head of Gaming Responsibility & Data-Driven Transformation and Lovisa Ekman as the new Head of IT in its group management team. These changes are part of Svenska Spel’s ongoing efforts to strengthen their position in responsible gambling and enhance their data-driven decision-making capabilities. By investing in IT and technology, Svenska Spel aims to remain competitive in the gaming industry. With the expertise and leadership of Mikael Franzén and Lovisa Ekman, Svenska Spel is confident in its ability to navigate the future successfully.

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