Scientific Games Strengthens Partnership with Kansas Lottery
Scientific Games and the Kansas Lottery have formed a relationship to deliver enhanced game portfolio management, logistics, and analytics to Kansas state programs, boosting earnings. Scientific Games has provided technology solutions to the Kansas Lottery since 2018.
The Enhanced Partnership program provides portfolio management, game planning, data analytics, advanced logistics, licensed brand services, and retail sales and marketing assistance. This method has been successful for over 20 lotteries worldwide, resulting in considerable increases in sales performance.
The Enhanced Partnership initiative is predicted to result in a 33% boost in sales performance for the Kansas Lottery, which will help the state’s programs with additional money.
In addition to the Enhanced Partnership initiative, Scientific Games will make its SCiQ retail ecosystem available at certain Kansas retailers. This technology will improve inventory management, the retail experience, security, and provide real-time sales statistics.
Stephen Durrell, Executive Director of the Kansas Lottery, expressed pleasure about the expanded cooperation with Scientific Games. The company’s technology-driven program has produced encouraging results, and the collaboration intends to improve the performance of the Kansas Lottery’s game portfolio.
With a five-year agreement in place, Scientific Games will continue to collaborate with the Kansas Lottery to create and refine instant game programs. The company’s experience in data analytics and game management is likely to help Kansas state programs achieve even greater success.
Scientific Games’ reputation as the world’s largest lottery game producer and service provider demonstrates its confidence in its ability to bring creative solutions to the Kansas Lottery.
Overall, Scientific Games’ cooperation with the Kansas Lottery demonstrates a commitment to driving growth, optimizing performance, and maximizing profitability for the state of Kansas through cutting-edge technology and strategic collaboration.