High-profile Streamers: The Internet Age’s Rock Stars
High-profile streamers are like rock stars in the modern internet era. They captivate millions of viewers with their entertaining content and engaging personalities. This not only benefits the streamers themselves but also the platforms they appear on.
The Value of High-Profile Streamers
Platforms such as Twitch, YouTube, and Kick rely on high-profile streamers to increase their viewership and user engagement. These streamers bring in a significant amount of traffic to the platforms, making them more attractive to other users. They also play a crucial role in generating revenue for platforms through ad revenue and subscriptions.
Lucrative Contracts for High-Profile Streamers
The competition to sign high-profile streamers has resulted in lucrative contracts worth millions of dollars. As someone who has covered streamers for years, I’ve seen numerous mind-blowing contracts being offered. While some contract details remain undisclosed, the increasing number of platforms has only made these contracts more valuable.
Top 10 High-Profile Streamers and Their Contracts
10. Pokimane
Pokimane signed a contract with Twitch in February 2022. The exact value of the contract is undisclosed, but given her immense popularity and previous earnings of around $1.5 million from 2019 to 2021, it’s safe to assume that Twitch offered her several million dollars.
9. Valkyrae
Valkyrae transitioned from Twitch to YouTube in January 2020 and later re-signed with YouTube in January 2022. The exact terms of the contract are undisclosed, but considering her immense success in helping YouTube compete with Twitch and amassing four million subscribers, the payment she received is likely significant.
8. Sykkuno
Sykkuno signed a deal with YouTube in May 2022. The exact value of the contract remains undisclosed, but it has been described as “absolutely ridiculous” by fellow streamer KristoferYee. Given Sykkuno’s popularity, it is estimated to be worth around $5 million.
7. TimTheTatman
TimTheTatman signed an exclusive contract with YouTube Gaming in late 2021. Being one of the highest-earning streamers on Twitch at the time, earning approximately $3.3 million in the two years prior to his move, his YouTube contract is estimated to be worth at least $5 million.
6. Ludwig
Ludwig’s deal with YouTube in November 2021 was believed to be substantial. As he earned even more than TimTheTatman during his time on Twitch, it can be assumed that his contract with YouTube is worth a similar amount.
5. Shroud
Shroud made headlines with his reported $10 million contract with Mixer in October 2019. Although this number was leaked after Mixer shut down, it showcases the significant financial opportunities available to high-profile streamers.
4. Ninja
Ninja’s contract with Mixer in 2019 was reportedly worth a staggering $30 million. This marked a new record for the highest-paid streamer contract at the time.
3. Amouranth
Amouranth, the most popular female streamer on Twitch, signed a contract with Kick in June 2023. While the specific terms remain undisclosed, it is rumored to be around $30 million due to the substantial investments Kick has made in other streamers.
2. Adin Ross
Adin Ross signed a contract with Kick in February 2023. While the exact value remains undisclosed, some sources initially claimed it to be around $150 million, but those claims were later debunked. The actual amount is estimated to be between $30 million and $50 million.
1. xQc
xQc recently signed the most lucrative contract in streaming history, worth $100 million. This two-year deal with Kick is non-exclusive and positions xQc alongside some of the highest-paid athletes in 2023.