Is Ninja Partnering with Adidas?
Just weeks after Tyler “Ninja” Blevins left Twitch to join Microsoft’s streaming platform Mixer, there are rumors of a potential partnership between the famous streamer and a best-selling clothing brand.
Fans of the Mixer superstar noticed a suspicious upload on his YouTube channel titled “Ninja x Adidas: Time in” today. The video, which was only 54 seconds long, was quickly removed after receiving a small number of views. Ninja’s most recent video was uploaded two days ago.
Although it seems like the video upload was accidental, an official confirmation of the partnership can be expected soon.
Leaks and Speculation
One Reddit user shared a link to the leaked video before it was taken down, sparking speculation among the community.
As details about the partnership are still under wraps, not much is known about the deal. However, Adidas is a clothing brand that has already shown interest in the gaming and esports scene, partnering with teams like North Esports, Team Vitality, and Team Heretics. A collaboration with Ninja could be the next step for Adidas.
Ninja’s official merchandising and clothing store is currently down, displaying an “under construction” sign and requiring a password to enter. It’s possible that this website will be used for an exclusive release of merchandise and clothing products in collaboration with Adidas.
The Wait Begins
For now, fans of Ninja will have to wait patiently for more information about the potential partnership with Adidas.