Kai Cenat Breaks Twitch Subscriber Record, Surpasses 300,000 Concurrent Subs
Kai Cenat made history on Twitch yesterday by shattering Ludwig’s all-time active subscriber record. In fact, Cenat became the first streamer ever to reach an incredible milestone of 300,000 subscribers watching concurrently.
Ludwig Congratulates Kai Cenat on Record-Breaking Feat
Ludwig, the former Twitch star, wasted no time in acknowledging Cenat’s achievement. In a short video posted on his Mogul Mail YouTube channel, Ludwig congratulated the new king of the platform.
“I’m also okay with Kai breaking the record,” he said. “If anyone were to do it, Kai deserves it, just purely in the amount of work he put into what this Subathon is… If you watched any of his subathon, it was really well done.”
Over 306,000 Subscribers: A Crowdfunding Success Story
At the time of writing this piece, Cenat has amassed over 306,000 active subscribers. This means that he has effectively crowdsourced more than $1.5 million in revenue, which will be divided between him and the platform.
Ludwig Advocates for Cenat to Receive His Due
Having secured a lucrative contract with YouTube months after his subathon in 2021, Ludwig left Twitch because the platform couldn’t match what YouTube offered. Understanding the effort Cenat put into his four-week event, Ludwig expressed his thoughts on how Cenat should be treated by Twitch.
“It’s time to give the man the bag,” he said. “Pay the man, Twitch. He has earned you the most money any human has ever earned you in a single month in Twitch history. It’s time to give him a bag so he sticks around the next couple of years. I think it’s deserved for all he’s done for the platform in terms of showing off to a lot of new people.”
Ludwig Reflects on His Own Subathon Experience
During his congratulatory message, Ludwig not only commended Cenat but also compared his massive endeavor with his own record-breaking subathon in 2021. Ludwig admitted that his subathon fell short in terms of content quality.
“If you actually watched my subathon, that shit was boring as fuck,” he said. “The most interesting thing about my subathon was the clock in the corner because it always seemed to teeter between five minutes and 30 minutes.”
Despite his creative abilities, Ludwig acknowledged that his subathon lacked in various content areas, with a lot of talking to viewers, watching movies, and exercising. He admitted that his 2021 performance “wasn’t great content.”
In contrast, Cenat’s subathon was meticulously planned. Along with staying in a mansion in L.A., he had cameras set up throughout the building, providing viewers with different perspectives. Ludwig recognized the effort Cenat put into executing his “months of ideas” within the four-week period.
“It was actually well done,” he said. “It was not just a guy who was sleeping and having his moderators do a lot of the heavy lifting, like I did.”