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AustinShow takes on dual role at G4TV as on-air talent and creative executive

AustinShow Joins G4 as On-Air Talent and Creative Executive

Popular Twitch streamer AustinShow has signed with G4 as on-air talent and a creative executive. He will host regular programs and pioneer new shows for the channel.

AustinShow is known for his long-running game shows Love or Host and the Talent Show. Starting in 2013, AustinShow became one of the platform’s most popular streamers, attracting tens of thousands of viewers per stream with his unique content.

Brian Terwilliger, G4’s SVP of programming and creative strategy, said they are excited to merge traditional television with one of Twitch’s biggest stars. AustinShow is also thrilled about the opportunity to expand G4’s presence on Twitch.

According to G4’s announcement, AustinShow’s first project will be hosting a show called Name Your Price. This weekly program will feature “some of the biggest content creators” competing to determine the prices of rare items found on the internet. Name Your Price will premiere on AustinShow’s Twitch channel on Thursday, Feb. 10, and will rebroadcast on G4’s channels on Tuesday, Feb. 15.

G4TV already showcases various prominent names in the streaming and esports space. AustinShow will join fellow 100 Thieves content creator Will Neff, along with Ovilee May, Froskurinn, Goldenboy, King Woods, and more. The channel was revived in 2021 after a seven-year hiatus and has brought back classic shows alongside new programs and personalities.

AustinShow’s signing will further enhance G4’s unique approach to gaming-related content.