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GGBET UA sponsors Ukrainian live stream of Usyk vs Fury fight, increasing customer engagement by 2.5 times

GG.BET UA Increases Customer Activity Through Partnership on Usyk vs Fury Fight

GGBET UA, an international betting brand, recently sponsored a live broadcast of the highly anticipated Usyk vs Fury bout on MEGOGO to promote the Ukrainian sports community. This partnership was a success, resulting in a considerable increase in platform customer activity, new customer acquisition, and overall product metrics improvement.

Usyk vs Fury Fight: A Historical Showdown

Oleksandr Usyk of Ukraine and Tyson Fury of the United Kingdom fought for the title of undisputed heavyweight champion of the world on May 18, 2024, in Riyadh, Saudi Arabia. The fight was the first time in 25 years that all five heavyweight belts – the WBA, WBO, IBF, IBO, and WBC – were up for grabs. Ultimately, Oleksandr Usyk emerged triumphant, claiming all of the belts.

GGBET UA CEO, Dmytro Voshkarin, on Usyk’s victory

Following Usyk’s victory, GGBET UA CEO Dmytro Voshkarin voiced his admiration for the Ukrainian boxer’s achievements, citing his exceptional exhibition of the Ukrainian spirit on the global stage with renowned boxers such as Muhammad Ali, Mike Tyson, Lennox Lewis, and Evander Holyfield.

GGBET UA’s Influence on Customer Activity

By sponsoring the live broadcast of the Usyk vs Fury fight on MEGOGO, GGBET UA gained a large number of new clients and had a significant boost in platform activity. On the day of the battle, first deposits increased by 471%, unique user numbers by 157%, and both the number of bets placed and the total stake amount increased dramatically. Such events demonstrate the enormous potential of the iGaming sector and its collaboration with major sporting events.

Furthermore, GGBET UA’s strong presence in esports betting, paired with its strategic focus on traditional sports betting and major events such as EURO 2024, demonstrates the brand’s dedication to provide fans with a varied range of betting options across over 40 sports.