Euros and Copa América: How Esoccer Can Improve the Summer of Football
As part of the Kambi Group, Abios, an esports data and odds provider, has issued a new analysis on how esoccer can assist operators gain and keep clients during the Euros and Copa América. Jonathon Hurst, Kambi’s Head of Soccer, provides trade insights and analysis in the study, which also contains player retention methods to assist operators make the most of a football-filled summer.
Actionable Insights for Operators
Abios, an esports data and odds supplier owned by the Kambi Group, has released an esoccer report including actionable insights ahead of this summer’s Euros and Copa América games. The paper includes tournament statistics, time-zone betting patterns, and expert comments from Kambi’s Head of Soccer, Jonathon Hurst, on how to prepare for large-scale events, the value of product consistency, and why user retention is important.
Filling the Gaps on the Football Calendar
The research, titled ‘Euros and Copa América: How to Maximize a Summer of Football with Esoccer,’ identifies gaps in the summer football schedule and suggests solutions to address them. Abios’ esoccer service provides high-quality content to operators both inside and outside the Kambi network during calmer periods in the football calendar. Abios’ easy-to-integrate esoccer solution includes an odds feed, stats, and streams for 11,000 monthly tournaments, assuring consistent and compelling entertainment for players.
Strong Growth and Potential for Esoccer
Abios introduced their esoccer product in Q4 2023 and rapidly became one of the most popular leagues on the Kambi network. In Q1 2024, esoccer produced over 40% of the revenue of the English Premier League and is expected to expand further in Q2. Following great growth during a busy domestic football season, Abios believes esoccer will be an ideal complement to summer international events, which include far fewer games.
Anton Janér, Managing Director of Abios, comments:
“Esoccer has witnessed strong growth in various bookmakers, consistently ranking among the top leagues in terms of bets on the Kambi network. We are happy to provide insights on how operators may use esoccer to enhance their offerings before to, during, and after key tournaments like the Euros and Copa América.
“Being part of Kambi allows us to share extra experience, ideally giving a guiding light to help operators meet their summer targets.”