Planet Sport Bet Signs Harry Cobden as New Horse Racing Brand Ambassador
Planet Sport Bet, the sportsbook arm of the UK’s leading independent sports media group, Planet Sport, has appointed renowned National Hunt jockey Harry Cobden as its new horse racing brand ambassador.
Cobden, an 18-time Grade 1-winning jockey, will offer valuable insights into his rides throughout the 2023/24 National Hunt season through a weekly written blog, regular video content, and exposure on social media. Additionally, he will provide analysis during the major spring festivals at Cheltenham, Aintree, and Punchestown.
As the stable jockey for 14-time Champion Trainer Paul Nicholls, Cobden will ride notable horses like Bravemansgame, Stage Star, Stay Away Fay, and Captain Teague this season. He joins Planet Sport Bet’s roster of brand ambassadors, which includes former Premier League footballer Robbie Savage and TV presenter Emma Jones.
Planet Sport launched Planet Sport Bet in 2021 as part of its Betting & Gaming division, which also encompasses multi-sports media title PlanetSport.com and the recently acquired Tipstrr, a content subscription platform.
According to Mike Grenham, MD of Betting at Planet Sport, “We are delighted to have signed Harry as our horse racing brand ambassador for the 2023/24 National Hunt season. He is one of the top jump jockeys around, and it’s fantastic that he will be able to offer his thoughts on some of the best horses exclusively to our customers.”
Cobden expressed his excitement about joining Planet Sport Bet, stating, “I’m really looking forward to getting started with Planet Sport Bet. It might be a relatively new sportsbook, but I’ve been really impressed with what they’ve done so far. What better place to kick things off than at Cheltenham for the November Meeting!”
As the National Hunt season gains momentum, Cobden is set to ride some of the best horses in Britain each week and maintains his focus on challenging for the jockeys’ title. He anticipates an exhilarating few months ahead.