Jessica Blevins Plans to Step Down as Ninja’s Manager and Focus on Her Own Brand
Jessica Blevins, who has managed Ninja’s successful career in the streaming industry, is now considering resigning to concentrate on building her own brand. In an interview with Sportify It on February 4, Blevins hinted at her future plans.
Although Blevins married Ninja in 2017, she has played a significant role in his rise to fame and success. However, she now feels the need to find a new manager who will be equally dedicated to Ninja so that she can prioritize her own brand.
According to Blevins, “Over the last year, I’ve been growing my brand similar to what I did with Tyler. I have a PR team. I signed with CAA. Before I was focusing on Tyler, so now I’m focusing on my brand simultaneously.”
However, managing both her brand and Ninja’s brand simultaneously may prove to be challenging. Blevins seems prepared to step down from her prominent role as Ninja’s manager in the near future.
Blevins stated, “We’re realizing that there will come a time, and it may come sooner rather than later, that I won’t be his manager anymore. But with how much I’m doing, there’s going to be a time where we need to hire a manager we can trust. Someone who eats, breathes, and sleeps team Ninja like I have done, and I can focus on my own stuff and take a step back.”
Additionally, Blevins has her own Twitch account with a significant following of over 453,000 fans. She regularly streams the game “Dead By Daylight.” Based on her interview, viewers can expect to see more of her on Twitch in the coming weeks.