Bet365 Partners with Checkd Group for “I Had Trials Once” Podcast
Fast-growing iGaming company Checkd Group has announced a new partnership with bet365 for its popular podcast series, “I Had Trials Once.” As part of the collaboration, bet365 will promote its free-to-play game, the 6 Scores Challenge.
The podcast, hosted by Radcliffe striker Jordan Hulme and football agent Gareth Seddon, has already garnered over 1 million downloads. The first guest for the new three-month run will be former Charlton and Bristol City manager Dean Holden. Each week, Hulme and Seddon will produce video clips to promote the 6 Scores Challenge on the podcast’s social media channels.
This partnership is just one of many successful collaborations between Checkd Media, a division of Checkd Group, and leading industry brands. The “I Had Trials Once” podcast aims to engage with Checkd’s large sports fan community while promoting bet365 and the popular 6 Scores Challenge. The game offers players the chance to win a share of £1 million by correctly predicting the scores of six selected football matches.
Will Tyrrell, UK Media Director at Checkd Media, expressed his excitement about the partnership: “I Had Trials Once has been a great success, and we are thrilled to bring it back in collaboration with a major operator like bet365. We had a fantastic guest in Dean Holden to kick off the new series, which will undoubtedly be entertaining and serve as a valuable promotional tool for bet365’s 6 Scores Challenge.”