Bragg Gaming Group Extends Agreement with Entain Plc for BetCity.nl
Bragg Gaming Group Inc. has announced the extension of its agreement with Entain Plc to supply BetCity.nl, the Dutch iGaming operator, with its Player Account Management (PAM) platform until 2025. This partnership allows BetCity.nl to continue utilizing Bragg’s content and product delivery services exclusively, including their proprietary casino content and sports betting products. Bragg will also integrate with new iGaming suppliers to enhance the localized content portfolio for the Netherlands market.
According to Matevž Mazij, the Chairman and CEO of Bragg, the partnership with BetCity.nl has been highly successful since its launch two years ago. The extended agreement reflects the strong market position of BetCity.nl, and Bragg is prepared to work with the BetCity.nl team on potentially migrating the brand to Entain’s proprietary platform. Bragg is committed to powering the continued success of BetCity.nl and further enhancing its content and product offering for the Dutch market.
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keywords: Bragg Gaming Group, Entain Plc, BetCity.nl, iGaming, Player Account Management platform